Okay… what the heck is a personal brand? (In a word: legit.) Why would you want one? (Lotta reasons.) Where would you even start? (Right HERE.) Today’s rundown has your back, and believe me, it’s fall-off-your-seat good.
Spoiler: Keep reading to the end for a surprise!
What’s a Personal Brand?
A personal brand is like public image and marketing rolled into one, but instead of selling a product or service, YOU are the product. Your vibe. Your personality. Your experience + skills. Your youness. Wrap all of this into a next-level digital presence (and live it IRL) and THAT’s a personal brand.
What are the benefits?
Whether you’re a business owner, a freelancer, or work in corporate America, establishing your own personal brand is invaluable. Think professional and personal opportunities. A bigger circle of influence. More impact (and dolla’ dolla’ bills, of course). Gimme some o’ that.
How to Create a Personal Brand
Creating a personal brand is like branding a business. It needs a defined voice and style. It positions you as the authority in your industry. It should look ooze wanna-be-you vibes and make you stand out.
But how do you do that? Let’s bring in the pros…
Meet the Personal Branding Gurus
Leading the anti-hustle movement? Embracing rest, work, and play? Crushing glass ceilings in style? Move over, boss babes, it’s PWRBLZR and she’s got a sassy, sexy vibe you won’t be able to resist!
PWRBLZR Founder Macy is all about what she calls “self-empowered leadership.” Leaders who radiate confidence, know their own minds, and unapologetically get after their goals. We’re SO into it. Their team is launching a course on creating a personal brand (so I’mma let them do the teaching), but we teamed up for a cool collab on the digital side…
Template Collab: PWRBLZR x The Blog Stop
These beauts are launching on Black Friday!
Website templates for your to-die-for personal brand? Ohhhh, yes. And they’re PACKED with effortless strategy and customization. How do they help you create a personal brand you’ll be proud of? You always ask the right questions… 😉
3 Kickass Vibes: We’ve created 3 vibes for you to choose from, but if you buy one, you get ALL 3. I know. We outdid ourselves.
Featured In Section: Share press, media appearances, publicity, and influence — super important for any personal brand.
Portfolio Section: Create your own collage of work, accolades, product offerings, you name it. Bonus: Update this section whenever you have something new to share or launch!
About Section: Hey, this site’s about you, isn’t it? Share your personal deets so your fans can become obsessed with your dare-to-be-different self.
Collab Section: Instead of a “Services” section, help people discover how they can collaborate with you, interact with you, secure you for media ops, etc.
Custom Fonts + Graphics: We went the extra mile with built-in, custom fonts (for a custom-feeling logo!) and custom graphics. Hello, one-of-a-kind.
Copy Prompts: Every section includes strategic and insightful directions for copy with impact. No second-guessing!
Canva Launch Graphics: Easily launch your brand and website on social with Canva launch IG graphics designed to match your new personal brand. Customize. Post. Done.
Is there anything we didn’t think of? Noop. That’s what happens when two teams combine their superpowers for good.
STOP YOUR SCROLL right here. (Just a friendly PSA in case you whizzed down from the intro.) Here’s the surprise I mentioned…
This trio of drop-dead stunning + totally strategic templates will be launching on Black Friday. If you’re too early, sign up for our mailing list below to get first dibs on the goods!
If you’re reading this after the launch, then what the heck are you waiting for? Run, don’t walk! Grab your templates here and start creating a personal that turns heads for all the right reasons.